There are so many different types of blogs out there – it can be hard to know which type is right for you. In this post, we’ll look at the most popular types of blogs and help you decide which one is best for you. Whether you’re a lifestyle blogger, fitness freak, or just looking to share your thoughts with the world, we’ve got you covered!
Personal Blog
A personal blog is like the blogger’s diary. You can use it to write on anything under the sun that you like – no restrictions on themes. And the key to success for any type of blog, including a personal blog, is to make the content enjoyable for the readers.
Thanks to user-friendly content management platforms like WordPress, Blogger, and Tumblr, you can now start a personal blog in under 15 minutes without the hassle of setting up a separate website.
Personal bloggers usually don’t choose a niche because they can write on any topic they’re passionate about. For any successful personal blog, you need to find readers who share the same interests as yours. After all, the purpose of writing openly online is to increase the reach of your content.
Business Blog
As the name suggests, a business blog is focused on BUSINESS. The purpose of such blogs is to get more traffic to your website and convert your visitors into customers. For example, a kids’ clothing business will write blogs about the most comfortable fabrics for kids, the latest trends in clothes, and the best back-to-school shoes.
The purpose of a business blog is to use CTAs to attract readers to make a purchase or subscribe to the mailing list.
Professional Blog
Those who run professional blogs basically use blogging to make money. For example, a professional blogger will usually create content for a niche audience. And then, they gradually start to slip in references or links within their blog where they promote products to earn a commission.
For a successful professional blog, bloggers first need to attract sufficient traffic through quality content. Next, they monetize the traffic through affiliate marketing, ad placement, and other methods.
Reverse Blog
A reverse blog posts content provided by the public instead of the owner. In other words, they capitalize on user-generated content. The owner or a team hired by the owner moderates the blog to filter out unpleasant comments and promote greater engagement.
If you want to attract visitors to your reverse blog, try to post content by people who already have large followings – their audience might end up following your blog too. An excellent platform for reverse blogging is Medium; many writers use it to build up a published portfolio.
Affiliate Blog
Affiliate blogs are focused on generating affiliate marketing commissions. These bloggers write quality content like product reviews and then redirect visitors to purchase those products via affiliate links. And when someone buys a product through those links, the bloggers get a commission.
SEO is an integral part of affiliate blogging because affiliate bloggers want their content ranked by search engines and reach the relevant target audience. Most affiliate bloggers also use mailing lists to inform their followers about new products and generate commissions.
Takeaway
These are the major blog types out there – and what you decide to pursue depends on your goals. Are you starting a blog because writing is your passion? Or are you doing it to generate an income? Make sure to ask yourself why you want to do blogging. Doing so will help you determine what type of blog is best for you.
